At its core, Braintree empowers business owners to build their businesses, process transactions, and fuel eCommerce experiences for their customers. Braintree brings the ultimate toolkit for turning brilliant ideas into profit. Its tools are accessible seamlessly on any device and are compatible with almost every payment method.
Spanning over 45 countries and regions, merchants leverage Braintree to welcome, divide, and facilitate transactions which support a vast spectrum of 130 currencies. What’s more, Braintree is right there, giving support to businesses throughout their journeys.
Today, this company has established a presence in 7 strategic hubs worldwide – Chicago, New York, San Francisco, Austin, London, Sydney, and Singapore – and a dynamic team of 500+ and growing, with a strong dedication to the world of payments.
The company has been around since 2007, was born in Chicago and reached over $50 billion in authorized payment volume in 2015. Braintree partners with PayPal to help businesses boost revenue and increase conversions.
Products and Features
Braintree Direct is the only Braintree product at the moment. Direct allows businesses to accept and process payments. It’s available on Android, iOS, and web, in all countries and regions where the organization is present.
With Direct, businesses can accept and process:
- Credit and debit cards
- PayPal
- Apple and Google Pay
Additionally, there’s an option to allow a “buy now, pay later” feature, all with simple integration. Direct is also packed with industry-leading tools that prevent fraudulent transactions (Level 1 PCI compliance), improve data security, and streamline operations. The steps are as follows:
- A business integrated Direct onto a platform
- Transaction is created
- Fraud check occurs
- Data is sent to a vault
- The transaction is processed successfully
- The business receives the money
Braintree has a global reach, is built to scale, and offers one integration with a seamless checkout experience. There’s support for recurring billing, robust reporting, as well as simply third-party integrations.
Braintree also comes with many beneficial features, such as fraud detection, data security, reporting, and more. Its fraud detection tools require no additional integration and help minimize chargebacks and reduce false positives and friction.
There’s also a next-gen authentication feature which shifts chargeback liability to card issuers and introduces Strong Customer Authentication (SCA).
Braintree strongly focuses on data security and its payment environment meets top-notch standards and follows strict guidelines to protect customers’ information. Its tools are Level 1 PCI compliant and Braintree is on Visa’s Global Compliant Provider and Mastercard’s SDP List.
The customer’s financial data is stored and managed in the Braintree Vault, secured with several encryption keys. Users must authenticate every time they use the Control Panel and their passwords are not stored in the database. Finally, Braintree actively monitors employees and vendors to prevent any suspicious activity.
Since Braintree is a PayPal family, it gives its users access to PayPal, Venmo, direct deposits, and other relevant wallets and local payment methods. This payment method is fully optimized for mobile and web payments.
When it comes to reporting, Braintree makes it easy for you to track transactions, manage disputes, and receive real-time information on events.
Braintree is also a business partner with Hyperwallet, which allows businesses to easily manage outbound payments. This feature is available globally in over 200 regions and countries.
How To Get Started With Braintree
To get started with Braintree, head over to the Home page where you’ll see the Contact Sales button at the top right corner. You can call the sales team or fill out the form and have them contact you.
